Ascero AI Research
Free, sourced data reports on AI and small business. Every figure is attributed; everything here is free to cite and share under CC BY 4.0.
Data report · 8 verticals
How many inbound calls owner-operated small businesses miss (12–50%), what each missed call is worth, and the recoverable revenue by vertical — sourced from named 2025 industry benchmarks.
Read the report →Data report · compiled
58% of U.S. small businesses now use AI. Adoption rates, ROI, savings, and which segments are moving fastest — compiled and attributed to named 2025 surveys.
Read the report →Data report · response time
Respond in 5 minutes and you are ~100× more likely to make contact; ~78% of buyers pick the first responder — yet the average business takes 47 hours. The data behind why response time decides the sale.
Read the report →Data report · first-party
First-party satellite measurements of 428 trade-business buildings across 11 US metros: median footprint ~10,400 sq ft, 61% low-slope roofs, metro medians varying 6.5×. Full table, methodology, and confidence caveats.
Read the report →Data report · AI search
~56% of Google searches end without a click and ~900M people ask ChatGPT weekly. The question is shifting from "do I rank?" to "am I the business the AI names?" — the data behind AEO/GEO.
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